Wednesday, February 25, 2009

The best marketing advice I've collected over the years

This is completely off topic, but a co-worker recently asked me for some advice on how to market his new online game. I scoured my delicious bookmarks, found the cream of the crop, and came up with the list below.

I wouldn't recommend trying to plow through these links in a matter of minutes. There is some really meaty stuff here, and you won't get much out of it unless you take some time to digest the advice. On the other hand, most of these provide very specific action items, so you should be able to act on the posts right away. Enough talk, enjoy the fruits of my labor!

Best blogging blogging advice, for new and old:
http://www.chrisbrogan.com/if-i-started-today/
http://www.chrisbrogan.com/27-blogging-secrets-to-power-your-community/
http://sethgodin.typepad.com/seths_blog/2008/11/the-number-one.html
http://www.conversationagent.com/2008/11/why-start-a-blog-and-25-tips-to-make-it-work.html
http://www.copyblogger.com/how-to-write-a-story/
http://www.copyblogger.com/hot-content/
http://www.chrisbrogan.com/the-subtle-art-of-linkbaiting/
http://www.chrisbrogan.com/my-best-advice-about-blogging/
http://www.copyblogger.com/10-sure-fire-headline-formulas-that-work/
http://www.balsamiq.com/blog/ (awesome example to follow)

Best advice on making the most of Twitter:
http://www.chrisbrogan.com/50-ideas-on-using-twitter-for-business/
http://blog.guykawasaki.com/2008/11/looking-for-m-1.html
http://blog.guykawasaki.com/2008/12/how-to-use-twit.html
http://www.ozonesem.com/social-media-marketing/how-to-get-retweeted.html
http://www.copyblogger.com/grow-business-twitter/
http://www.financialaidpodcast.com/2008/12/24/the-twitter-power-guide-ebook/

Awesome general purpose marketing advice:
http://sethgodin.typepad.com/seths_blog/2008/05/avoiding-the-pa.html
http://www.micropersuasion.com/2009/02/leo-babauta-on-the-tao-of-marketing.html
http://www.chrisbrogan.com/50-ways-marketers-can-use-social-media-to-improve-their-marketing/
http://www.copyblogger.com/word-of-mouth-marketing/
http://www.salesforce.com/community/crm-best-practices/marketing-professionals/market-feedback/2008-mktg-exec-social-media-mktg.jsp
http://news.ycombinator.com/item?id=104627

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